It's similar to "liking" your own Facebook status, or laughing at your own joke, when nobody else does.
The High River Times printed in yesterday's paper an article about the Alberta Liberals efforts in touting their new brand, or wordmark, or whatever they wish to call it. It stated that people (all 30 of them that came out to hear about it) were generally pleased with the brand. Had they known how the green logo came about, they would likely change their viewpoint to match that of a number of Alberta Liberal Party insiders.
Jody MacPherson, former Alberta Liberal Party VP of Communications and President, raised the alarm over how grassroots the organization truly was. In the same Executive meeting the logo was endorsed, the decision to not cooperate with other political parties was made, contrary to the wishes of the general membership of the party.
Alex MacDonald, an Alberta Liberal policy wonk, explained to a number of Twitter followers, including blogger Dave Cournoyer that the new brand was not focus-group tested. It was just the brainchild of the Executive, who approved it quickly like a fashion model giddy with a new Versace.
And the President, Gerald McEachern, touts the party's grassroots and transparent nature?
A party whose Executive flouts the wishes of the general membership, and then does a massive rebranding without public consultation sounds neither transparent nor grassroots to me.
And with the backdoor decisions made by the PCs of late, we know that we can't expect transparent, accountable grassroots policy from them.
The Wildrose and the Alberta Party are the only two parties who can truly lay claim to representing average Albertans; the Wildrose from within its party membership, and the Alberta Party through its Big Listens. There are some fundamental differences in how the two groups work, but they both develop their viewpoints from a grassroots base.
If the people of Highwood are to truly value grassroots politics, I hope they seriously consider where examples of grassroots actually exist. Explore the Wildrose and the Alberta Party, and support the party that best represents your views.
And I would be happy to answer questions about the Alberta Party.